Thursday, August 16, 2012

Twitter Tips For Bloggers

Twitter, the online micro blogging platform which allows its users to tweet 140 character messages to their followers is one of the top 10 most visited sites on the internet. If used correctly, it can convert a substantial amount of traffic back to any website, including blogs. Social media platforms are fast evolving into mini recommendation machines which are so important in terms of generating traffic to your website or blog. Twitter is no different. The trick to using twitter effectively is in knowing and understanding your objectives. What do you want to achieve by using twitter? Your objectives will dictate how you use it and how you interact with your followers. This article will focus on a few tips for first working out what your Twitter objectives are and then how to use Twitter to achieve the objectives you have set by being disciplined and tweeting the right kind of information.

Different people use Twitter for different reasons. Before you compose your next Tweet, be sure that you have sat down and really thought about what your objectives are. Write them down to help you to crystallise them. It may be just one objective or it may be a number of different objectives. The best thing to do is to keep it simple. The fewer the objectives you have for one Twitter account, the easier it will be for you to manage. If you have a number of potentially conflicting objectives, it may be best to have separate Twitter accounts for each one. For example, one Twitter account for friends and family and a separate Twitter account for developing and branding your blog. Some example potential Twitter objectives are below:

Branding your blog.
Building a profile within a niche industry to be seen as a guru or expert in the field.
To network with others within a specific niche.
Socialising with friends and making new internet friends.
To showcase a more personal side to your business or brand.

Discipline is Key
Writing down your objectives is only the first step. The key to achieving those objectives is in persistent action which is in line with those objectives. I find that the easiest way to keep in line with my Twitter objectives is to have them on display in my office in a prominent place, where I can see them Every time I go to send out a tweet, I ask myself if it is in line with my Twitter objectives. Don't get me wrong, there is nothing wrong with Tweeting outside of the box occasionally and mixing things up for your readers. Give them an out of the box surprise every now and then to keep things interesting. However, the majority of the time, you should be tweeting things which are in line with your objectives and your particular topic. For example, if you are a visual artist whose objective is to establish yourself as a guru in the field of fine art, you may want to tweet about current news in the world of art, tips for artists, artist interviews, videos of yourself doing your work and photos of your work. Every now and then, if an important piece of world news comes up and you feel like tweeting about it, there is nothing wrong in that, as long as you don't do it so often that you confuse your readers. Who you are and what you do should be very clear from the majority of things you tweet about. Discipline is indeed key.

Tweet Useful Information
The internet is awash with blogs and Twitter is awash with useless noise and information. Sometimes going online feels like information overload and for this reason, it can be difficult for the average blogger or tweeter to stand out from the crowd. In an overcrowded space, the easiest and most efficient way to stand out from the crowd is to provide information which is useful and interesting to the reader. Usefulness is key. Interest, well that is relative, but if you have been in your industry for any length of time, you should have an idea about what your followers are likely to be interested in. If you catch the attention of your readers, you are more likely to get replies, retweets and mentions. When people engage with you in this way, it obviously trickles into the time lines of their followers who may take note and also follow you. When done correctly, certain information has the potential to go viral. Every time you go to send a tweet, ask yourself if the information is a) useful and b) interesting to your specific readership, given your specific objectives. If the answer is no, consider not sending it at all, or tweaking it a little until it is in line with what you want to achieve.

This article was provided by Steve at, a marketing agency who aims to help you grow Twitter Followers Cheap


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